BASE MARKETING delivers effective and impactful Experiential Marketing campaigns and Pop Up experiences for some of the Kenya’s best known brands. We are a full service agency with a proven track record for creating best in class campaigns that deliver the strongest return possible.
Why activate an Experiential Marketing campaign?
- Support the launch of a new product or brand re-fresh to create immediate interest with your target consumer
- Encourage both influencers and the mass market to talk about your brand and increase brand equity
- Influence, educate and connect with consumers with a focus on driving sales
- Convert consumers into advocates to reach a wider audience
- Capture consumer data to provide measurement and insight